This year, don’t be a financial turkey!

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With Thanksgiving just a few days away, it’s a tough time to be preaching moderation! And of course, we’ll be doing it all over again next month, gorging ourselves in the name of friends and family, as will the rest of the country during the holidays. As you know, one of the most frequent New Year’s resolutions is to lose weight, and just think about how many health club memberships and home exercise machines are sold in January.

So what does this have to do with financial advice? Here comes the analogy.

Over the next 40 or so days, many of us will do our holiday shopping in malls, local stores and online. Sales on “Black Friday”, which now also includes part of Thanksgiving Day for many retailers, are expected to be up again this year, due in part to extended hours and some incredible advertised deals. “Cyber Monday” will once again beat Black Friday online sales. Even with millions of Americans out of work, retail sales appear poised for a strong rebound this holiday season, with a total estimate of $586 billion, up 4.1% over last year, according to the National Retail Federation.

My message? Just like that additional helping of turkey and mashed potatoes, that little extra whipped cream on the pumpkin pie, or “just one more cookie”, our holiday purchases will create a heavy weight on our financial picture. When we eat too much, I suppose we can always argue that if we simply double up on our exercise routine and watch our eating habits, those extra pounds might just fade away over the next few months. And for some, that could well be true.

But the eating versus buying analogy starts to break down at this point. When we’re in a shopping frenzy, the only exercise we get other than walking the mall is in exercising our credit cards. Next year can we simply work more hours and make twice as much money to pay off the additional credit card debt? It’s not that easy. And if our additional purchases were made on a high interest rate card, we’ll be paying that debt not over just a few months, but over many years.

According to, the average APR for U.S. credit card debt is current at approximately 15%. Think about it. With a $1,000 balance at 15%, paying only the minimum payment will take us 6.7 years to extinguish that debt. That’s a lot of financial sit-ups and push-ups!

So how can we avoid that bloated post-holiday financial picture? The answer, of course, is as plain as the nose on our face – pay by cash or debit card whenever possible, and live within our means. Save the credit cards for emergencies and pay off any balance monthly.

As always, I am a master of stating the obvious. End of lecture.

Of course, if you do have a little cash in your pocket this holiday season, enjoy the gift of giving to someone less fortunate via some of the great organizations that are so desperate in these difficult economic times. Trust me – you won’t feel bloated.

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